Raycom Media iPad
The Raycom Media iPad app delivers breaking news, sports, weather and photo galleries to Raycom Media's 30+ news stations across the Southern US. Stations upload content through cms. Since news content has so many variables, stress points in the display could unexpectedly manifest as missing photos, repetition or broken links. The solution was to build a cascading system whereby content automatically flowed to different parts of the app depending on its predefined attributes. This project was a lesson in logical thinking. Visually, I was a strong advocate for the use of orange and white text on a dark background. I was happy that this approach was well received by the client.